Grand Rapids Rift Clash Coming to Celebration Cinema GR North
The latest sports tournament coming to Grand Rapids doesn’t take place in the physical world. But that doesn’t make it any less popular, competitive or exciting to play (and watch). The West Michigan Sports Commission hosts its first esports tournament, Grand Rapids Rift Clash, Feb. 7-9 at Celebration Cinema GR North, 2121 Celebration Dr. NE, Grand Rapids. And while the competition happens all on screen, there will be plenty of real-world excitement as fans cheer on their favorite university and high school teams.
“Esports is so popular worldwide that the potential for our region is immense and represents a growth area for the sports commission,” said Mike Guswiler, president of the West Michigan Sports Commission. “This trend will only increase, so it makes sense to create our own event to establish ourselves as an esports community so we can bid on these types of events in the future. Our long-term goal is to grow this event to the point where we’re filling Van Andel Arena with a tournament.”
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